Pay-per-click advertising, Search Engine Marketing (SEM), paid search – they all mean the same thing. Now you can get immediate, targeted traffic to your website on Google, Bing and Yahoo. PRM Ad Group Inc. (PRM) International are a Google Partner Agency, a Yahoo Adwords Ambassador and an accredited Bing Ads Agency. That means our team are certified experts! Here are some reasons why you should be doing PPC advertising:
- Bring immediate visitors to your site
- Obtain highly qualified traffic
- Only pay when someone visits
- Gain quick and detailed insights into what your customers are looking for
- Use pay-per-click to support organic search engine optimization
- Attract customers while they are actually searching for your product
Google Search Ads
With text-based search ads, graphic display ads, YouTube video ads, or in-app mobile ads, you have plenty of ways to reach your target customer with AdWords.
On PCs, tablets, and smartphones, if the words people type into Google match your keywords, your ad can appear above the search results.
You only pay when people click — either to go to your website or to call your business. With millions of searches per day on Google, you can make sure your customers notice your brand, consider your offerings, and take action.
We also implement Ad Extensions in all our ads to help our clients stand out from other advertisers. Ad extensions are additional elements that can be added to an advertisement. For example Sitelinks extensions, Location extensions, Call extensions, Review extensions, and Price extensions.
Dynamic Display Ads
Showcase your business with dynamic display ads, which show personalized content to customers from a feed you control. Your ads show new products, services, or promotions.
Dynamic display ads are a feature within the Google AdWords display network that allows a website to dynamically display advertisements to users, based on products previously browsed on your website, or based on the content on websites.
Traditional ads work very well when a website only offers a select few services or products, where advertisements can be generated manually for each service/product. However, for larger websites with hundreds or even thousands of products adding each product manually isn’t possible. This is were dynamic display ads work best. With Dynamic Display ads you can create 1,000’s of ads for each product on your site and advertise that product to potential customers who may have visited your site in the past or show an interest in one of your products.
These ads can be set to show on any site in the Google Display network. Below are some ad examples of our clients banner placements.